Media Relations

media-relationsStrategic Communications Drive Business Outcomes.

Iceland Cool is your strategic partner in navigating today’s changing media landscape to maximize business impact and grow your brand’s cool factor.

Iceland Cool has a unique understanding of Iceland’s editorial strengths from the viewpoint of US media outlets. Our success in PR stems from solid working relationships with editors and reporters from all targeted print and broadcasting outlets as well as freelance writers, bloggers and key social influencers.

We secure meaningful coverage in top-tier media outlets through strategic messaging, targeted press releases, and cooperative campaigns. Our specialty is creating integrated campaigns focused on earned media, social media and content that positions our clients as industry thought leaders.

PR & Media Influence Services

  • Press Releases
  • Media Events
  • Media Pitching
  • Individual & Group Press Trips
  • Crisis Communications
  • Strategic Messaging
  • Integrated Media Campaigns
  • Tourism, Marketing & Sustainability Awards

CONTACT US if you have new travel products or interesting news items for the US travel segment.


For Members of the Press

Looking for an exciting angle to your Iceland story, one that hasn’t been covered before? You’ve come to the right place.

Whether you need an interview, photographs, story ideas, media hosting or the scoop on events attractions, and the latest travel trends… Iceland Cool is here to help. Here’s a short list of services we offer to members of the media:

  • Story Development
  • Local Contacts
  • Fact Checking & Proofreading
  • Digital Images
  • Key Travel Trends
  • Hotel & Travel Information
  • New Openings & Attraction
  • Local Customs & Culture

Media: contact us for further details.