Work

Nat Geo Unique Lodges
National Geographic Unique Lodges of the World
Client Hotel Husafell is first property in Iceland to be accepted into prestigious National Geographic Unique Lodges of the World.
Forbes Top 10 Travel
Forbes Magazine ranks West Iceland’s Into the Glacier as one of the ten best ‘adventures that change you! Forbes: 10
Sustainable Tourism: West Iceland Hiking
Hotel Husafell adds new West Iceland hiking itineraries in off-the-beaten path locales. Exploring Iceland’s glaciers, lava caves and remote natural
China Daily in Iceland
A media visit lands Travel East Iceland in the pages of China Daily newspaper with over 29 million monthly readers:
Movie Themed Itineraries Spotlight New Travel Regions
Leading the pack in sustainable tour development, Iceland Cool innovates Iceland’s first Game of Thrones and movie-inspired itineraries in cooperation
Smithsonian Magazine Asks the Iceland Experts
Smithsonian Magazine seeks out the expert advice of Iceland Cool CEO Sif Gustavsson on Iceland’s latest Ísbiltur ice cream craze.
Forbes: Husafell is Hidden Gem of Iceland
Iceland Cool organizes a media visit with Forbes Magazine resulting in two luxury travel articles featuring Iceland’s top suppliers including
Featured in New York Times Twice in One Year
New eco-luxury Hotel Husafell in West Iceland featured three times in the legendary New York Times in two years since
Responsible Tourism with Travel + Leisure
Iceland Cool and Travel + Leisure collaborate on sustainable travel content for new online guide: How to Travel to Iceland.
BBC Covers Hotel Ranga
A press visit organized by Iceland Cool results in a feature article by BBC Travel on stargazing at Hotel Ranga’s
Iceland Cool CEO in Bloomberg News
Iceland Cool CEO Sif Gustavsson provides expert tips to Bloomberg News on planning the perfect Northern Lights trip to Iceland
How to Travel Like a Kardashian in Iceland
Iceland is fast becoming a bucket list destination for the jet-setting elite as seen on hit reality TV series Keeping
North Sailing Husavik
1st Responsible Tourism Award at WTM London
Campaign leads to Iceland’s first Responsible Tourism Award at World Travel Market (WTM). North Sailing Husavik win Best Carbon Reduction
Bachelorette In Belgium
Travel Like a Bachelorette in Belgium partnership campaign with Visit Belgium and ABC’s hit romance reality series The Bachelorette. Iceland
Small Luxury Hotels
Hotel Rangá is the first hotel in Iceland to join Small Luxury Hotels of the World™ (SLH). The luxury log-cabin
Embracing the Volcano
#InspiredByFire integrated campaign erupts in new business. Meet in Reykjavik CVB embraces a volcano to target the Green Meetings Sector.
Facebook Viral Video
A Northern Lights video from Hotel Rangá goes viral reaching 1.5 million Facebook Fans. Top-tier media pick-up by CNN, BBC,
#ImetTomInIceland Campaign Sensation
Combine a Tom Jones cardboard cutout, a superfan, Iceland’s top sites + social media and you get #ImetTominIceland viral campaign
Web-Award Winner
Iceland Travel Wins the Web-Award for Travel Standard of Excellence. Icelandair’s official Tour Operator, Iceland Travel commissioned Iceland Cool to
#IcelandChristmas
Hotel Rangá Immerses Travelers in #IcelandChristmas Folklore. 13 Yule Lads and a killer Christmas Cat? Must be Christmas in Iceland!
Euro-Pop NYC Event with Travel + Leisure
Travel + Leisure Magazine Euro-Pop event in NYC with Visit Belgium. Iceland Cool USA innovates new Brussels vs. Liege travel
Battle of Waterloo Bicentennial Event
Visit Belgium celebrates the bicentennial anniversary of the legendary Battle of Waterloo with a media event at  NYC’s Grand Hyatt
Off-Season Adventures
Fall is the perfect time to visit Iceland when the arrival of autumn is celebrated with the ancient farming tradition
Landsvirkjun National Power Company
Landsvirkjun National Energy Company of Iceland: a new submarine power cable from Iceland could supply Europe with clean, renewable energy.
Virtual Reality Tour
Luxury resort Hotel Rangá is the first hotel in Iceland to offer Google Street View! 4-Star Hotel Rangá can now