Work

Forbes: Husafell is Hidden Gem of Iceland
Iceland Cool organizes a media visit with Forbes Magazine resulting in two luxury travel articles featuring Iceland’s top suppliers including
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Featured in New York Times Twice in One Year
New eco-luxury Hotel Husafell in West Iceland featured three times in the legendary New York Times in two years since
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Responsible Tourism with Travel + Leisure
Iceland Cool and Travel + Leisure collaborate on sustainable travel content for new online guide: How to Travel to Iceland.
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BBC Covers Hotel Ranga
A press visit organized by Iceland Cool results in a feature article by BBC Travel on stargazing at Hotel Ranga’s
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Iceland Cool CEO in Bloomberg News
Iceland Cool CEO Sif Gustavsson provides expert tips to Bloomberg News on planning the perfect Northern Lights trip to Iceland
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How to Travel Like a Kardashian in Iceland
Iceland is fast becoming a bucket list destination for the jet-setting elite as seen on hit reality TV series Keeping
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First Mover Advantage Game of Thrones Trend
Leading the pack in original product development, we innovate Iceland’s first Game of Thrones and movie-inspired itineraries, giving first mover
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North Sailing Husavik
1st Responsible Tourism Award at WTM London
Campaign leads to Iceland’s first Responsible Tourism Award at World Travel Market (WTM). North Sailing Husavik win Best Carbon Reduction
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Bachelorette In Belgium
Travel Like a Bachelorette in Belgium partnership campaign with Visit Belgium and ABC’s hit romance reality series The Bachelorette. Iceland
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Sustainable Tourism: West Iceland Hiking
Hotel Husafell adds new West Iceland hiking itineraries in off-the-beaten path locales. Exploring Iceland’s glaciers, lava caves and remote natural
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Small Luxury Hotels
Hotel Rangá is the first hotel in Iceland to join Small Luxury Hotels of the World™ (SLH). The luxury log-cabin
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Embracing the Volcano
#InspiredByFire integrated campaign erupts in new business. Meet in Reykjavik CVB embraces a volcano to target the Green Meetings Sector.
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Facebook Viral Video
A Northern Lights video from Hotel Rangá goes viral reaching 1.5 million Facebook Fans. Top-tier media pick-up by CNN, BBC,
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China Daily in Iceland
A media visit lands Travel East Iceland in the pages of China Daily newspaper with over 29 million monthly readers:
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#ImetTomInIceland Campaign Sensation
Combine a Tom Jones cardboard cutout, a superfan, Iceland’s top sites + social media and you get #ImetTominIceland viral campaign
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Web-Award Winner
Iceland Travel Wins the Web-Award for Travel Standard of Excellence. Icelandair’s official Tour Operator, Iceland Travel commissioned Iceland Cool to
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#IcelandChristmas
Hotel Rangá Immerses Travelers in #IcelandChristmas Folklore. 13 Yule Lads and a killer Christmas Cat? Must be Christmas in Iceland!
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Euro-Pop NYC Event with Travel + Leisure
Travel + Leisure Magazine Euro-Pop event in NYC with Visit Belgium. Iceland Cool USA innovates new Brussels vs. Liege travel
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Battle of Waterloo Bicentennial Event
Visit Belgium celebrates the bicentennial anniversary of the legendary Battle of Waterloo with a media event at  NYC’s Grand Hyatt
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Off-Season Adventures
Fall is the perfect time to visit Iceland when the arrival of autumn is celebrated with the ancient farming tradition
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Landsvirkjun National Power Company
Landsvirkjun National Energy Company of Iceland: a new submarine power cable from Iceland could supply Europe with clean, renewable energy.
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Virtual Reality Tour
Luxury resort Hotel Rangá is the first hotel in Iceland to offer Google Street View! 4-Star Hotel Rangá can now
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